Why do You Use LinkedIn and What’re the Opportunities

October 2nd, 2017 | by Ravi Chahar || 8 Comments |

No one can deny the fact that LinkedIn is bringing the wings to many people’s dreams. You may see many people get the job, recruit someone, get a business partner and what not. Why do you LinkedIn?

Have you ever given a thought to this question? In the recent times, I have discovered that even the people having the professional taglines are confused.

They are still trying to dig as if what’s the motive to be on this platform. You all know that it’s one of the biggest professional networks.

But not everyone has the insight to use it as it should be.

I get a lot of messages people asking as if what’s so special about this platform and how can they scale.

Before that, I ask them a question “why do you use LinkedIn?”.

There are Two Types of LinkedIn Users

Just to be straightforward, you’re going to come to know about the different types of LinkedIn users. Though it’s hard to categorize everyone still I am going to create only two.

#1. Personal Brand Building

This is the only reason most of the LinkedIn users are working for. It’s because a LinkedIn user wants to become an Influencer.

People get confused between social media marketing and influencer marketing. Well, the influencer marketing starts just at an instant when you start connecting with many people.

These are the people.

• Bloggers
• Freelancers
• Startups
• Coaches

It’s not just about letting people know who you’re and what you do, it’s about forging a brand of your own.

I started a few years back and successfully gained 20000+ LinkedIn followers. Now, people know me as a LinkedIn Influencer.

It’s not just about the number, it’s about how I use it.

I help people to solve their problems related to WordPress and I get the response like this. More people want to connect with me.

You can do the same. Never underestimate your skills.

Showcase what you have. There are a few things required.

• Never forget to complete your profile
• Always mention your skills
• Use a professional tagline
• Use related keywords
• Never skip the profile picture
• Remain consistent

The last point is what you should never forget. Being consistent is what I have been following for years and the results are glorious.

#2. People Working for a Company

This is a totally different scenario. People work for someone else having a fixed salary. I have encountered many people who keep asking as if what’s the best way to scale their business.

Their business means they refer to a company they work for and the boss who gets the credit for their hard work.

Every now and then, I meet people asking “Why do you use LinkedIn”. It’s because not everyone is good with this field of work.

But still, there are many who have been tasting the sugar for so long and are still enjoying their corporate life.

These may be:

• Recruiters
• Company Executives
• SEO Analysts
• PR Managers

You can’t even mention all the designations people have in this business world.

And you also know that people are more likely believing in spreading their online business. Everyone is ready to scale his/her offline business to their internet world.

You may see a lot of people approaching you for their company. If you’re a web developer, web designer, Android developer, a great writer, business marketer, social media marketer etc, you can have the opportunities.

What can you do to make you look professional?

• Never forget to add your work experience
• Always connect with the influencers
• Make the company owners understand what you’re capable of
• Get as many hits as you can
• Use your humor to make your posts viral

If you’re a blogger, freelance writer, you can make your post viral using some ways. The social media platforms have the power to transform a simple post into something thousands of people will adore.

Why do use LinkedIn Platform? Are you your own boss or someone else if ruling over your desires?

People have different choices and no one can judge them. You may know many who are making millions just because they work for a reputed company.

But people who have built their career their own by becoming their own boss are living a dream.

What kind of User are You and Why do You use LinkedIn

You can’t change what you have done but you can change what’s going to be in the future. I would never stand to keep doing the work I would regret later.

Whether you’re a freelancer or have a full-time job, you should find the reason to use this professional platform.

I have had it enough and finally, I chose my life as someone I always thought to be. I really dig the people who know the reason of their life in this corporate world.

I am mentioned “corporate” because I see everyday people suffering, suffocating of their jobs, their daily routine. Every has a dream to be free and become successful in the professional life.

Why do you use LinkedIn? Depending on your career choice, you should learn the best practices to make you stand on LinkedIn.

Best of luck.